Trade Show Design

As Chicago-based B2B marketing experts, we supply trade show event design services that extend your marketing and advertising efforts by fully-leveraging the one-to-one opportunity that trade events offer.

Designing the booth – and beyond

We’ll provide cost-effective concepts for your trade show footprint that will display your brand, your products and your personnel in the best possible light, and help you stand apart from the competition.  And they can incorporate features like multimedia, infographics and digital/Web access – among others — crucial to driving engagement and qualified leads.

Are you getting all you can from your event?

Whether designing for a single conference or a run of events, we’ve got the expertise necessary to bring you multiple design concepts and feature options, leading to efficient, optimized final designs that are flexible, readily transportable, and thoroughly customized and branded.

Moreover, we’ll make certain your trade show design complements the other legs of your marketing program, creating synergies that help your trade show efforts deliver maximum Return On Design Investment™.

Tools we can integrate into your trade show design and event program include…

  • Trade show evaluation and strategy development
  • Trade show booth or installation design and fabrication management
  • Trade show vendor management
  • Talent/staff hiring and training
  • Program budgeting and logistics
  • Traffic-driving tactics such as hotel in-room messaging, greeter programs, entry canvassing, promotions and sweepstakes
  • Lead-driving tactics such as promotions, drive-to-Web/infocapture, onsite digital technologies
  • Design and sourcing of premiums and promotional items
  • Trade show followup communications and promotions
  • Research and metrics on event effectiveness